Whether you're building a business, writing a blog, or creating anything new, it can be easy to think about your customer or audience in aggregate. To work with your market in mind, instead of a particular person.
One of the biggest inflection points in the growth of Praxis came when Isaac choose to focus on one particular customer. Not all the entrepreneurial young people, not a specific demographic, just sell and create a solution for one specific person.
From a focus on one customer, you build a solid foundation for growth because you are focused on solving a real problem for a real person and not a vague aggregate. From focusing on one customer Praxis now can create value for hundreds of participants.
For a free copy of Forward Tilt: An Almanac for Personal Growth, go to discoverpraxis.com/forwardtilt
When creating something it is easy to focus on perfecting the small details. Whether it’s production value on a podcast, body positioning as a public speaker, or style as a writer, there are lots of small details to obsess over.
But when you are starting a new project you can never lose sight of the most important aspect of anything you create, the content of the ideas.
In this episode:
- Handling imperfections as a creator
- The content of the ideas matter more than perfect delivery
- Lessons from running public speaking workshops
For a free copy of Forward Tilt: An Almanac for Personal Growth go to discoverpraxis.com/forwardtilt
When something goes wrong in a customer service situation, some people will seize the opportunity to berate their server or make an employee feel bad. They use the moment to grab a tiny amount of power.
But by using this opportunity to feel powerful, they are giving up what is best for them in the long term. They are giving up opportunities to get a better long term solution to momentarily feel important. In the case of restaurants, they are forgetting the free meal.
In this episode:
- Why people get mad at customer service employees
- Don’t trade your power for attention
- Don’t forget the free meal
For a free copy of Forward Tilt: An Almanac for Personal Growth, go to discoverpraxis.com/forward tilt