“In a room of 100 strangers, seek similarities. In a room of 3 friends, seek differences.”
Popular wisdom warns against creating a bubble of similar friends. You often hear that you should make a diverse group of friends. That you should seek to spend time with people with different world views. This advice is overrated and over esteemed.
Instead, when deciding who you work and spend time with you should focus on similarities. But once you've found those people, you should emphasize differences.
On every successful team, there is internal conflict. From the outside looking in everyone seems similar. They have a similar mission, similar values, and a similar perspective on life.
But within the group, the approach they take to reach their common goal is hotly contested. There is beneficial conflict, differences of opinion, and a regular clash of ideas.
Successful teams work together because of the deep similarities in their ideal future, but they work well together by emphasizing the differences in how they want to get there.
Building a brand is important. So is sharing what you are working on and creating opportunities with marketing. But when you are working on branding and style you can’t forget about creating more substance.
To maintain the balance between substance and style Isaac uses a simple heuristic. Two parts substance, one part style.
For every one thing you are sharing and talking about publicly, you should be working on something else behind the scenes.
If you are learning a language and creating and sharing content about it, you should be learning something else behind the scenes.
In business, if you are marketing one feature, you should have at least one other feature that is just as good.
This way there is always more to you than meets the eye.
This way you are always over delivering.
This way you are making sure that your product is so good and an experience so far beyond expectations, that your customers can’t stop talking about it.
For a free copy of Forward Tilt: An Almanac for Personal Growth go to discoverpraxis.com/forwrdtilt
Willpower has limits. If the rewards or punishments are high enough, and you're in a situation long enough, you will eventually reach your limit.
We live in a time where we have massive power to structure the incentives in our own lives. We can find new social circles, jobs, past times that have incentives in line with our values.
You will be much stronger in life if you’re not swimming upstream; if your incentives are in line with your values it is much more likely you will live up to your ideals.
In this episode:
For your free copy of Forward Tilt: An Almanac for Personal Growth, go to discoverpraxis.com/forwardtilt
What do you do better than anyone?
It is a question you should be finding the answer to. You should be looking at your life and your work and asking yourself, what do I do better than everyone I know?
Once you have the answer you have a path forward. A direction to take your life's work.
In this episode:
For a free copy of Forward Tilt: An Almanac for Personal Growth go to discoverpraxis.com/forwardtilt